Experience IndiGrow · Muskegon, MI IndiGrow Craft Cultivation Full-spectrum marketing for a dynamic micro-business: product photography, social design, events, outreach and market analysis. View project →
Experience Kindred Marketing · Remote agency Kindred Marketing Social strategy, brand storytelling and client research across a diverse, multi-account agency roster. View project →
Coursework MKT 451 · Marketing Strategy Capstone, GVSU Chobani Strategic Value Mapping Semester-long strategy capstone mapping Chobani's customer, collaborator, company and market value. Perfect score. View project →
Coursework MKT 352 · Marketing Research, GVSU Condado Tacos Market Research Real-world research for Condado Tacos in Grand Rapids: 109 survey responses and recommendations presented to the owners. View project →
RG Coursework ENT 350 · Entrepreneurial Business Plan, GVSU The Rollin' Green Cannabus A full business plan and 14-minute investor-style pitch for a mobile cannabis business, updated for 2026. View project →
Coursework MKT 350 · Marketing Management, GVSU Jurtis Walking Pad Market Analysis A complete go-to-market analysis for a little-known product, from SWOT and segmentation to pricing and promotion. View project →
Coursework MKT 370 · New Product Development, GVSU Responsible Consumption & Production Taking a new product from concept to launch plan, with a focus on continuous innovation and lasting competitive advantage. View project →
HT Coursework MKT 369 · Creativity in Marketing Innovation, GVSU How to Use Creativity at Work in Michigan Design Thinking in practice: how workplace environments and attitudes shape creative teams. View project →
Freelance Independent Freelance & Private Work Promoting the organizations I'm part of and planning trips and events down to the last detail. View project →